Earth to Effervescence Trip to Penedès

Earth to Effervescence Trip to Penedès

When I was asked by Freixenet to spend a week in Barcelona (and surrounding Penedès) learning about Cava, I immediately started packing. My friends all know that I have a huge weakness for sparkling wine. When they are all ordering martinis or gt (gin and tonics, I am ordering Champagne, Prosecco or Cava – basically anything with bubbles.

Sure I know that Cava is a value sparkling wine, but that is just the start of the journey. This was the “Earth to Effervescence Trip in Penedès”.

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CASE STUDY: Training provides the winning formula for Raley’s wine sales

CASE STUDY: Training provides the winning formula for Raley’s wine sales

“Our customers tend to be millennials. They’re adventurous, they want to know all about Italian
and French wines and why a Chardonnay from the Central Coast is different to one from Washington — WSET training gives our staff the ability to provide that level of advice.”
Curtis Mann DipWSET
Director – Wine, Beer & Spirits
Raley’s Family of Fine Stores

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